ROLE:
As a contract designer, I worked with Ace on campaigns such as Ace Rewards Days and Holiday 2023.
I also laid out product pages and redesigned organizational pages for myace.com.
As a contract designer, I worked with Ace on campaigns such as Ace Rewards Days and Holiday 2023.
I also laid out product pages and redesigned organizational pages for myace.com.
DELIVERABLES:
Landing Pages for desktop & mobile, email & one-page product layouts. I built upon existing Ace brand libraries to create recognizable yet interesting assets.
Landing Pages for desktop & mobile, email & one-page product layouts. I built upon existing Ace brand libraries to create recognizable yet interesting assets.
![](https://cdn.myportfolio.com/eb50fed5-4371-45a8-beb3-f9c699bd2994/3feef1a3-0e39-4bab-b374-878cfee0d36d_rw_1920.png?h=58512b7178e485d46db542ca39d33fcb)
![](https://cdn.myportfolio.com/eb50fed5-4371-45a8-beb3-f9c699bd2994/112ec5b2-c906-4c1a-aa29-705c5840c201_rw_1200.gif?h=70fbcb9c1e68e2e0d1f702a9cde1908d)
![](https://cdn.myportfolio.com/eb50fed5-4371-45a8-beb3-f9c699bd2994/8452b5ae-8087-42ed-91e3-07cb96cdfce8_rw_3840.png?h=af1f5dda3859da11cb2bcbc785ab9706)
Rewards Days is Ace's response to Amazon's Prime Days and required a bold, disruptive design to stand out.
Using existing brand elements such as stars and the proprietary colors, I created an energetic design while staying true to the all-American simplicity of Ace.
DELIVERABLES:
Landing Page banners for desktop & mobile, email.
CONCEPT:
Landing Page banners for desktop & mobile, email.
CONCEPT:
Ace Holiday Campaigns showcase a large variety of products. I chose a gingham that changes color throughout the campaign to signify the different deals for holiday, Black Friday and Cyber Monday. The textured pattern brings a traditional feel to the digital space for the holidays. These campaigns need to accommodate a large variety of products so the rest leans on the design system to keep things simple and easy to use.
![](https://cdn.myportfolio.com/eb50fed5-4371-45a8-beb3-f9c699bd2994/9817a9f1-9a68-4530-a430-b700168b0d76_rw_1920.png?h=b4d121b6f23199f66c623dfd5c8bf0f6)
![](https://cdn.myportfolio.com/eb50fed5-4371-45a8-beb3-f9c699bd2994/a53183b5-b5d4-41c8-a1ee-94f24f1b67d8_rw_600.gif?h=c1d0e0fa104062d2622be4a96a325d43)
![](https://cdn.myportfolio.com/eb50fed5-4371-45a8-beb3-f9c699bd2994/bd2b14e2-0d0f-4f40-85be-767af78358de_rw_1920.png?h=4e7b3b53c1790a79535b48423091ddd4)
![](https://cdn.myportfolio.com/eb50fed5-4371-45a8-beb3-f9c699bd2994/7519f624-e1c2-4a24-83f1-b7e076a49715_rw_1200.jpg?h=e65673c443701b421c4d10116408b436)